This year, YouTube has been rolling everywhere which has made it the bigger of all other social media platforms. Its greatness and popularity has not only beat social platforms but also other platforms, except Google.
Whether you are a first time YouTube creator looking to grow your YouTube subscribers on your new channel or has an already existing YouTube channel liking to increase YouTube views, it is always important to stay updated with the latest statistics of this platform. If you want to master this platform, it is essential to get hands-on the numbers related to this platform. Let’s have a look at the latest facts and figures YouTube that has made it the most popular platform of the year.
YOUTUBE USER STATISTICS
YouTube’s user base is increasing day by day. They had 1.8 billion users in 2018 which has increased to 2 billion this year. This means that YouTube has 2 billion logged-in monthly users. Adults are using more YouTube than any other social channel in the US. 73% of US adults are using YouTube which is much higher than Facebook usage (69%) and almost doubles the Instagram usage (37%). YouTube has now become the most popular online platform in America.
Even young individuals between 15-25 years are also using YouTube consistently and its fame can be seen through its percentage of use among American youngsters, i.e. 81%. According to Alexa estimates, almost 15% of YouTube’s traffic comes from the US followed by India 8.1% and Japan 4.6%.
YOUTUBE USAGE STATISTICS
Competition on YouTube is very high among businesses, brands, and individuals. 500 hours of video is uploaded every minute on YouTube which is quite surprising. Moreover, YouTube’s capacity for uploading video has increased to 40% in the last five years.
An Individual, on average, spends 11mins and 24 secs per day on YouTube which is higher than the last year’s figure which was 8 mins and 41 secs. In independent research, it has been found that 70% of the people watch videos recommended by the YouTube algorithm. This is actually surprising to know that people let the algorithm decide which videos they will watch. Each visit involves 6.5 page views. More page views mean a more active audience.
Furthermore, more than 70% of YouTube views have been made through mobile phones which means that video creators should keep it in mind while creating videos. Keep mobile phones on to priority but don’t neglect big screens as 250 million hours of watch time per day are taking place on TV screens. This shows that YouTube views on connected TV screens have risen to 39%.
YOUTUBE ADVERTISING STATISTICS
People are watching 70% less harmful/ borderline// misinformative video content on YouTube. This 70% drop means that less than 1% of watch time in the U.S. is now consumed on borderline content. So if your brand is running YouTube ads, you can rest be certain that your ads are expected to run together with pleasing meditation videos.
In the US alone, YouTube is making 5.5 billion dollars revenue through advertising in 2020 which is almost double what it made off in 2016. This shows that YouTube ads are a great way to promote any business video or channel. It is helping them gain new followers or subscribers and increases their YouTube video views. As a result of this, the number of channels earning $10,000USD per year or more on YouTube has increased by 50% over the year. And in the same period, the number of channels earning $100,000 USD per year or more has increased by 40%. This is good news not just for all content creators on YouTube, but also for successful ones.
VRocket is one such company that works in this regard and helps businesses gain more views and subscribers on their YouTube channels. We help Musicians, Producers & Labels, Vloggers, authors/Books, TVs & Movies, Apps for IOS and Android, Gamers, Web & Ecommerce, Healthy & Beauty & Fashion, and many more.
All you need to do is enter your URL on their website. Select your target audience as it helps them to know whom you want to target for your videos and channel. They then set up ads on YouTube that can be easily monitored through the campaign dashboard. Companies like VRocket assure you 100% real views on your YouTube channel. They do not get fake views or no bot views. They promote videos through sponsored YouTube ads for real views. You can easily verify each view through YouTube Creator Studio Analytics. We guide the creators through the process of growing their YouTube channel with the help of the latest tactics and techniques related to advertising.
Benefits of hiring such a company:
· Increase visibility of your YouTube Videos.
· Get real-time data on your campaign straight from Google.
· Get more people to engross with your content.
· Target your campaigns by countries, regions, gender, and interests.
· 100% real views. No Bots. No Fakes.
· 100% delivery or money returned.
· Ad campaign started as soon as Google approves your video for advertising.
· Easily handle both big and small channels.
· Target only the highest quality audience with ads.
It doesn’t matter at all that your YouTube channel is new or old, a company strategizing your YouTube ads in a correct way will help it promote well and increase YouTube views by attracting the right viewers.